With 12+ years of experience across Europe and Asia-Pacific (Hong Kong and Australia), I bring a global perspective to performance marketing and lead generation, while building scalable SEO strategies tailored to diverse international markets.
Newsletter:
Local Growth for Local Brands, Global
A free weekly newsletter with the latest practical strategies to help local brands get found, attract more customers and grow through Local SEO, Google Maps, AI Search and Paid Media.
Achievements:
LeadGen and Sales Performance Awards 2026, Global
Nominated for a place on the shortlist, recognising excellence in digital marketing, lead generation and business revenue growth.
Inspirational Woman Award in Digital Marketing Excellence 2026, Global
Recognised by Innervision Media for contributions to digital marketing, lead generation and performance marketing across Europe and Asia-Pacific.
European Search Awards, Europe
Selected to join the international judging panel evaluating Europe’s leading SEO, PPC, and content marketing campaigns. Presented three awards at the ceremony in Porto in April 2026.
MENA Search Awards, Middle East and North Africa
Re-invited to join the international judging panel for the MENA Search Awards, evaluating the region’s leading SEO, PPC and content marketing campaigns.
UK Search Awards, UK
Forbes Magazine, Spain
Developed Kern Pharma’s digital marketing strategy, including Google Ads and Meta Ads. Forbes Magazine (2023) ranked it among Spain’s top two in the industry.
SEOFOMOer Of The Week, Global
Featured by SEOFOMO, one of the world’s most influential SEO and AI Search newsletters (40,000+ subscribers), curated by international SEO expert Aleyda Solis.
Global and Search, Global
Founded an international SEO and PPC interview platform focused on knowledge sharing, community building, and remote career growth.
Brand Ambassador:
SERP Conf. Vienna, Austria
SERP Conf. Sofia, Bulgaria
SERP Conf. Rome, Italy
Media Mentions:
Whitespark Local Update Podcast, Canada
Featured in Google AI Overviews, Global
Hubspot: “Top B2B SEO tools that actually grow your pipeline in 2026”, UK
Roberto Serra: “How AI Engines Think”, Italy
Espai Línia, Spain
Speaking and Events:
International Search Summit Barcelona, Spain
Search London, UK
PPC Live #22, UK
TIS Tourism Innovation Summit, Spain
SEO Rural, Spain
SEO Charity: “Discoverability on TikTok, Instagram and TripAdvisor”, Ukraine
#SEOTalk: “Leadership and Building Influence in SEO”, Global
CEST 2026: “Innovation, Sustainability and Technology with Purpose”, Spain
How to build an international career in Search, Spain
SERP Conf. Vienna: “SEO in the Age of AI”, Austria
Webinars:
Search With Sean, UK
SERP Conf., Global
Mentorship:
The Freelance Coalition for Developing Countries, Nigeria
Women in Tech SEO, Ukraine
Interviews:
Search With Sean: “Freelancing In Digital Marketing”, UK
SEO Office Hours, UK
SEO Office Hours en Español, Spain
YinYang Podcast: “From Hong Kong to Australia: A Digital Marketing Journey”, Spain
The Search Session: “Aligning SEO and PPC with Authentic Brand Authority”, Global
Agenzia SEO Serra: “What LLMs Trust”, Italy
Women in Tech SEO, Global
Junction Jack, US
Search Party by Semrush: “How to Build Peak Site Authority”, US
Articles:
PPC Chat: “How to Create a Meta Lead Gen Campaign That Brings Quality Prospects”, US
PPC Live: “Google’s Smart Bidding Update”, UK
Search Engine Land: “Why Tripadvisor still matters for local SEO in 2026”, US
Search Engine Land: “How travel brands can earn AI recommendations”, US
Search Engine Land: “Why your next customer may discover you on TikTok before Google”, US
Search Engine Land: “How to improve Google Ads lead quality with CRM data”, US
Search Engine Land: “Your competitors’ negative reviews could improve your PPC ads”, US
Search Engine Land: “How conversational search is changing local SEO”, US
Mujeres en SEO: “TikTok SEO: How to Rank Where Your Audience Is Already Searching”, Spain
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